In: internet marketing
June 6, 2016
How Do I Choose an Internet Marketing Company When There Are So Many?
Choosing a company to take control of your online presence can be a stressful decision. At some point, all of these companies will start looking the same. How do you even begin to choose? There are many factors you should consider when selecting an internet marketing company. Here are some of the things our customers consider when they decided to invest in us.
View Their Work
The marketing agency should have a portfolio of their work. If they don’t, that should be a red flag for you. Viewing the marketing agency’s work is a great way to see the aesthetics and quality of the websites they have created. Scroll through some of the websites and see if what they have created is something you are looking for.
Check Search Engine Rankings of Clients
Another aspect you should be looking for is how well their clients are ranking on social media. If they claim to be an Internet Marketing Company that specializes in SEO, they need to have the results to back up that claim. One way to check is by typing in “dentist in (city)” or “(procedure) in (city).” This will give you an idea of how well these websites are doing on search engines. If the websites are nowhere to be found, that is a red flag to avoid the marketing company.
What Services Are Offered?
How much are you looking to get out of this company? Just a website design, or a full package? Are there other services offered on the side that other companies have? It’s best to work with one company over several for specific services you need. Choose the one where you can get it all in one place.
What Do Their Customers Say?
Check out the reviews that their clients are giving them. Are they satisfied with their services? Would they recommend them? If you can’t find any reviews or just a stack of bad ones, that should be another red flag.
Do They Have a Blog?
Blogs are great tools for customers to learn more about SEO, marketing tactics, and ways to improve their dental practice. Companies who write about useful topics on their blog have their client’s success as a top priority.
Pricing is important for dental practices on a budget. It should be known though, that you always get what you pay for. If you want to pay the lowest amount possible, you will get bad results. If you invest a good chunk of change into your online presence, it will pay off in the end.
Will You Own Everything?
It’s important to know if the marketing company you choose will let you own everything you pay for such as your website, SEO, written content and more. If you decide to part ways with the company, it would be a waste of money to lose everything you paid for.
We recommend that you investigate the marketing company for you until you find one that feels right. You will want to find the best internet marketing company for your budget. Don’t sign your money away to a company who won’t deliver the results you are looking for. Contact us at Dental Affiliate for more information about internet marketing.